inspiration evolution

via @designseeds on Instagramsucculent spectrum | design seeds


via @designseeds on Instagram

mineral tones | design seeds


i took a big personal step with Design Seeds today … for the *first time ever* i am using my own photos to create palette inspiration! i am still relying *heavily* on purchasing the licenses for the images i use, but it is an exciting “next step” in my creative process to merge my personal Instagram inspiration with Design Seeds.


not following me yet on Instagram? i would love to connect with you there! you can find me HERE.


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a week end wrap up

@designseeds on Instagram @designseeds on Instagram @designseeds on Instagram @designseeds on Instagram

@designseeds on Instagram


i posted here a few weeks ago that i am shaking up how i do things a bit. an all new *word* and *brushstrokes* have launched here on Fresh Hues, and i very much appreciate the reception, support, and shares!


Beyond the updates on Fresh hues, i am working to engage more on Twitter and focus on retweeting daily. after grumbling about how Twitter is becoming flooded with celeb news and fasion, self promotion, and sponsored content … i put the responsibility back on myself to put effort into promoting content i find valuable and inspiring. i’ve found myself connecting more with folks, and the synergy is amazing.


i am also committing to being a regular Instagram user by posting daily. the content i share on Instagram consists of photos i’ve captured on my iPhone + some Fresh Hues content (*word* and *brushstrokes* posts). the images above are some of the most popular photos i have shared the past week or so. without a doubt, blocking out time to go out and photograph inspiration is helping feed my create cycle. it is wonderfully indulgent to be able to focus on what i find most inspiring in the moment. being able to share it realtime adds an entirely new dimension, and i love the creative engagement that results. My obsessions include wildflowers, flowers, minerals, and local color. what is your favorite subject matter? what do you find most inspiring and enjoy sharing most on Instagram?


it was also an active week over on Facebook. i’m fortunate with how kind and generous folks who “like” Design Seeds are. the most popular Design Seeds post *ever* is from just this past week. curious to know what palette inspiration owns the “most “liked” title? you can find out HERE. thanks for all the “likes” and shares!


have a wonderful weekend and enjoy the waning days of summer!


insta love

designseeds on instagram


this past week i have been considering how i wanted to grow as a designer and blogger. it is easy to become complacent with how one does things when they are going well. i have found that it is at these times it is most important to challenge myself to grow creatively and consider how i want to evolve as a blogger, this way i can tap a passion i have not explored, and it offers more freedom as i am creating proactively (verses as being reactive).


the first announcement is that this coming this Wednesday, a whole new look of *brushstrokes* will be launched. i am thrilled to be unveiling the new design soon!


next is that i will be launching new weekly features, and regularly posting on Instagram. the image “i am a wildflower” above is a hint for one weekly feature debuting this week. ***i will be creating and sharing much of this content exclusively on Instagram*** a challenge to myself is to engage on Instagram *far* more, and that inspired my thoughts on creating exclusive content. i have struggled in how to find my own voice in the quickly growing network, while offering something that is unique. after much pondering, i have decided it is an opportunity to share more about what i find inspiring, my aesthetic, and peeks into my process. i would love to connect with you if you are on Instagram. you can find me HERE.


Finally, i have also challenged myself with spending more time engaging on twitter. i have found twitter feeds in general are filled with so much advertising, self promotion, or celeb news … i struggle to find interesting or thought provoking content. to help contribute in spreading great content, i have committed myself to retweeting at least one tweet i find inspiring a day. to help out my feed over there (who i follow), i am constantly searching for great folks or profiles. do you have any favorites? i would love any comments or tweets suggesting who you find inspiring on twitter. if we haven’t connected there yet, you can find me HERE.


thanks for taking time out of your day to catch up on what i am up to. i appreciate the support of wonderful readers of Design Seeds and Fresh Hues … hope you all have a wonderful start to the fresh week.


summer in wisconsin

jessica colaluca





*jessica colaluca


we are fortunate to have settled on the border of madison, wi. we live the best of two worlds … close to downtown, but living on the edge of country that is breathtakingly beautiful.


it’s that time of year where my “head shots” needed to be updated for press packs and such. for those who don’t me, i have what could be termed only as an “allergy” to cameras (when i am on the subject side of the lens). to feel more comfortable, i chose to have the photos taken in the countryside that i drive through everyday.


i’m sharing with you a few of my favorite spots. these horses are right across the road from my daughter’s camp, and the barn is at the entrance. the country highways are endless rows of crops and corn this time of year, and the geometric patterns they create are mesmerizing. the wildflowers overtaking roadsides are untamed and simply beautiful. The other few shots are outtakes of me standing on the edge of a cornfield. Gathering wildflowers helped distract my attention from the fact that there was a camera aimed my way.


when folks ask me why we chose to put down roots in Madison, i think these snapshots offer a little more insight into why i became so smitten with it here just over 6 years ago.


Design Seeds Volume IX additions

Design Seeds Volume IX, Part 3

Design Seeds Volume IX, Part 4


i am excited to announce that PArts 3 & 4 of Design Seeds Volume IX are now available!


i had so much fun compiling these two books, that there is *a lot* of inspiration packed into each one. Part 3 features { mental vacation } and { edible color } palettes from the past year. Part 4 is especially near and dear to my heart as it is a compilation of my personal favorites from 2014 so far. what do my favorites include? plenty of *boho rock* palettes inspired by feathers, succulents, and minerals. i also chose palettes that capture the strong color trends of 2014 (with plenty of blues, reds, and unexpected modern twists).


the price is $5.99 per book, and they are compatible with iBooks. click on the images above to link directly to the Blurb bookstore and preview the first 30% of each book.


Design Seeds … Volume IX

Design Seeds Volume IX, Part 1


Spring has sprung & so has a new Volume of Design Seeds ebooks!


Part One of the series focuses on { global } and { creature } color inspiration from the Design Seeds site posted this past year. these two categories contain so much of my personal favorite inspiration, I had a blast creating the book.


In Part Two of this Volume, I have compiled palettes that were inspired by the four seasons. This is the first time I have published a complete book dedicated to all the seasons, and i love how the sections flow taking the viewer throughout the changes in the year.


Stay tuned as I plan to add even more books to Volume IX in the coming weeks.


These first two books of the series are now available in the Blurb bookstore. Click on the images to click directly to the store, and preview a portion of the books. All ebooks are compatible with iBooks.


Design Seeds Volume IX, Part 2


change…or be changed


it’s a new year and a new reality in the world of blogging. today i am going to candidly share with you the nuts and bolts of this reality, how that is affecting me as a blogger, and how that changes certain ideals i have been tightly holding on to.


readers of Fresh Hues know i believe in full transparency about how i operate Design Seeds and Fresh Hues. i have also been very vocal about how i believe sponsored and affiliate posts are huge contributors to the declining relevance of blogging. a recent Refinery29 post  illustrates the fall out and challenges in blogging. it tackles head on the declining relevance of fashion blogging, and sponsored / affiliate content’s role in this.


the effect of sponsored and affiliate content extends beyond its negative affect on blogging’s relevance, it has greatly affected (in a negative way) traditional advertising (ads you find in the columns and other designated areas such as headers). this has resulted in declining revenue for many bloggers who will not succumb to sponsors’ desires to be in blog content.


as Design Seeds is a costly site to run, this decline in traditional ad revenue is forcing me to consider other revenue streams.


it is clear as day to me that in 2014 i either need to change how i monetize, or i will be changed (i will not be able to afford to continue Design Seeds).


in exploring alternate income streams, i am reconsidering my approach to social media. i am fortunate to have a strong following on Pinterest. because of this, i am continually offered different affiliate opportunities. i have declined all opportunities the past few years, but the landscape has significantly changed and those affiliate programs have evolved into some very interesting partnerships. i am currently talking with one agency in particular that i have been impressed with. i am already pinning from their associated brands, and they offer me means to what i believe to be relevant and fresh content. this will enable me to monetize beyond my traditional ad revenue, ebook sales, and Society6 shop through social media and reconsider how that integrates with my blogging here on Fresh Hues.


in spirit of full disclosure i wanted to share with you the struggle, how i am adapting to the challenges, and the whys behind the changes.


thank you for your continued support and passion for inspiration. here’s to a 2014 filled with positive change and new opportunities that will grow how i can continue to offer you inspiration you come to expect on my sites, as well as what is yet to be discovered.